Kelley Dennings Arlington Mar 6, 2018 20:00 pm

I am curating a roundtable session at the upcoming conference on Friday, June 29 in Clearwater Beach, FL to show the connection between health, environment and social change. Topics such as air quality, water quality, food security, emergency preparedness, conservation, vector-borne illnesses, etc. are of interest. Roundtable presenters need not only work at the intersection of health and environment but must have a social and behavior change campaign to highlight.

Reviewers favor abstracts on completed projects that clearly illustrate key elements of the social marketing approach:
How formative research is used to make marketing decisions;
Description of audience segmentation methods and results,
Evaluations of comprehensive marketing programs.

If this fits a campaign you are working on, please drop me a line Kelley Dennings, [email protected].

Visit this site for more information - https://thesocialmarketingconference.org/

Decisions by the abstract review committee are expected by late-March; notification will be by email. The program does not provide any support for abstract presenters. Abstract presenters must register to attend the conference.

Kelley Dennings
President
Social Marketing Association of North America
United States