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Pet Waste Outreach Campaigns

January, 26 2010 at 03:52 PM  account icon posted by Jill Sarick Santos   image 4 comments »

I am interested in hearing from others who've conducted successful pet waste campaigns; specifically showing a marked behavior change (i.e. more poop picked up)....

Jill Sarick Santos
ES Coordinator
City of Ventura - Environmental Services Division
United States



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1 Heidi Niggemeyeraccount icon View Profile Posted on January, 27 2010 at 11:46 AM


We on the Monterey Peninsula have a very successful Pet Waste campaign going with our Stormwater Outreach and Education program. We have pet waste bag dispensers all along our recreational trails and along our beaches, we have Dog Doo TV PSAs that we air throughout the year, we have radio ads, and we also have "Dog Doodads" that are stick-on buttons that you can place along the sidewalk or on signs around parks and public areas. If you want more information, please let me know.

Heidi Niggemeyer
United States

2 Elena Croninaccount icon View Profile Posted on January, 27 2010 at 03:40 PM

Hi, Jill -

I've been working on a program in Clark County called Canines for Clean Water (, and while it's been successful from an outreach standpoint we have yet to prove any significant difference in actual pet waste picked up. The same goes for most of the campaigns I came across while doing research for this program. The only one I came across which posted concrete results was this one in England:

My hunch is that American campaigns like to maintain the sense of urgency in order to motivate people, rather than letting them think the problem's been fixed. If you get in touch with anyone with results to share, please let me know - we're still trying to figure out the best way to evaluate the results of our program!

Elena Cronin
Clark County Clean Water Program
United States

3 Laurie Tenaceaccount icon View Profile Posted on January, 28 2010 at 09:07 AM

Check out the TAPP (Think About Personal Pollution) program in Tallahassee, Florida at They have a great TV ad campaign.

Laurie Tenace
Florida Department of Environmental Protection
United States

4 Barbara McMillanaccount icon View Profile Posted on January, 28 2010 at 10:44 AM

In New Hampshire we desgind and implemented a watershed-based pet waste program using CBSM in a small watersehd in Dover NH that identified pet waste as a pollution source through Microbial Source Tracking water quality monitoring. A guidence document and more information is on our website at:
The next phases of the program include additional evaluation of pre and post pet waste pile counts by volunteers. Contact me for more information at

Barbara McMillan
Watershed Outreach Coordinator
New Hampshire Department of Environmental Services
United States