Login
Create Account
Help & Terms of Use
Cases: 3 Found under Framing
1The Influence of Message Framing On University Student's Intent to…
Davis, J. J. (1995). The effects of message framing on response to environmental communications. Journalism and Mass Communication Quarterly, 72, 2, 285-299.
A literature review revealed how framing a communication can affect an individual's intent to participate in sustainable behaviors. Specifically, three types of message framing were uncovered. First, a problem could…
No Match
Tools: Communication, Framing
| |
2The Effects of an Ambiguous, Negative Sign Prompt and a Clearly-Stated Positive…
Horsley, A. D. (1988). The unintended effects of a posted sign on littering attitudes and stated intentions. Journal of Environmental Education, 19, 3, 10-14.
A literature review revealed that sign prompts can be effective in reducing the amount of litter. In order to further investigate the effects of prompts, a questionnaire was given to university students and campers.…
| |
3Using a Normative Appeal to Control Litter at a Public Swimming Pool
Reich, J. W., & Robertson, J. L. (1979). Reactance and norm appeal in anti-littering messages. Journal of Applied Social Psychology, 9, 1, 91-101.
A literature review revealed that a statement that puts an extreme demand on a person is likely to elicit the undesirable behavior. On the other hand, a statement that creates a norm appeal is likely to elicit…
| |
Browse by Category
Browse by Tools
Attitudes |
Branding |
Commitment |
Communication |
Convenience |
Education |
Feedback |
Framing |
Goal Setting | Incentives |
Norms |
Prompts |
Social Diffusion