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Cases: 46 Found under Waste & Pollution
1Encouraging Environmentally Friendly Shopping using Prompts, Commitment and…
No Reference Provided
Customers at a Zehr's supermarket in Kitchener, Ontario were encouraged to purchase environmentally friendly products. 168 products were identified that either had least-waste packaging, were concentrated and/or were…
Category:
Tools: Commitment, Norms, Prompts | |
2Global Action Plan Community Lifestyles Campaign
Gershon, D. & Gilman, R. (1991). Household ecoteam workbook: A six month program to bring your household into environmental balance. Uxbridge, Ontario:
The Global Action Plan (GAP) Community Lifestyles Campaign is targeted at households. A group of friends or neighbors get together eight times over 4 months. At each of these meetings they work through a chapter of…
Category:
  
Tools: Education, Social Diffusion | |
3Washington State Promotes the Purchase of Recycled Content Products With Prompts…
King County commission for Marketing Recyclable Materials & Atwood, A. M. (1994). Consumer research survey: Knowledge, attitudes, and purchase of recycled-content products. King County Commission for Marketing Recyclable Materials.
Washington State used market research to identify the primary barriers to buying recycled products. Although concerns about price and quality were not addressed during this campaign, behavior change tools were…
Category:
Tools: Branding, Education, Feedback, Prompts | |
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