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Articles: 43 Found
within Green Energy
1Consumer Voices: Adoption of Residential Energy-Efficient PracticesNiemeyer, S. (2010). Consumer voices: Adoption of residential energy-efficient practices. International Journal of Consumer Studies, 34(2), 140-145. doi:10.1111/j.1470-6431.2009.00841.x.
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2A Dirty Word or a Dirty World? Attribute Framing, Political Affiliation, and…Hardisty, D. J.; Johnson, E. J. & Weber, E. U. (2009). A Dirty Word or a Dirty World? Attribute Framing, Political Affiliation, and Query Theory. Psychological Science Online First, XX(X), 107.
We explored the effect of attribute framing on choice, labeling charges for environmental costs as either an earmarked tax or an offset. Eight hundred ninety-eight Americans chose between otherwise identical products…
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3Using E-mail Listservs to Promote Environmentally Sustainable BehaviorsArtz, N., & Cooke, P. (2007). Using e-mail listservs to promote environmentally sustainable behaviors. Journal of Marketing Communications, 13(4), 257-276.
This paper describes a social marketing campaign that encouraged individuals to adopt environmentally sustainable behaviors such as purchasing green power, installing energy-efficient lights, and checking tire…
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